U.S.A.The best way to receive and manage video campaigns
Peach for publishers & broadcasters
Receive campaign and video assets, streamline processes, reduce overheads and access national clearance systems.
The gold standard in campaign management
16,000 media owners around the world rely on Peach every day
Receive advertising content
With Peach broadcasters and publishers receive the right content, in the right spec at the right time — saving 1000s of hours.
- Simplifying ad management: view, approve and rename files without leaving the platform
- Visibility and control: track file status, with guaranteed delivery times
- Peach perfect, every time: ads arrive ready to play: quality checked, in the correct formats with the correct tags and metadata
- Enabling tracking and reporting: Peach manages the creation of unique ad codes throughout the industry helping to connect buy and sell-side.
Powerful campaign management
CARIA has been adopted by the UK and Irish advertising industries. It connects the entire advertising ecosystem on the buy and sell-side, from media agencies to broadcasters, ad agencies to advertisers.
- Booking: enables the buy-side to make linear, BVoD and addressable TV bookings in a single platform
- Return path campaign data: enables media owners to send airtime activity back to buy-side management and reporting systems
- Copy instructions: enables ad agencies to access media plans and allows agencies to confirm with media owners which ads are running in campaigns
- Enabling integrations: automates workflows that save time and reduces errors
Facilitating advertising effectiveness
We develop and manage Clearcast’s Attribution — helping the advertising industry analyse campaign effectiveness. We receive, standardise and validate data from the world’s broadcasters and media owners and supply to organisations such as MediaOcean, TechEdge, Nielsen and more.
Broadcaster workflow solutions
We help broadcasters and media owners optimise and fulfil their linear and digital inventory, building agile enterprise-level workflow solutions. We connect media schedules to creative material, transcode formats and integrate with services such as Sizmek, Landmark, Level3, Freewheel, AWS Cloudfront, Yospace & more.
Trusted for over 20 years
Who else can say that in this business?
Reliable
We say that the typical uptime for Peach is 99.98% (because that seems more believable than the truth — it’s closer to 100%)
Secure
Deep security trusted by advertisers and media owners globally to handle mission-critical data
Independent
We are not owned by an agency, media owner or broadcaster so are completely independent
Partners
We work with our clients to build tools they really need (and love)
At Sky we’re always keen to push boundaries. The automation that Peach Media and CARIA® provides to our business is highly beneficial to both us and our customers. We’re looking to extend this further as we continue to expand our business.
Martin Leach
Director of Operations, Sky
I've got the highest respect for the team over there which always gave me confidence that any issues would get resolved.
I don't think I've ever partnered with such a consistently passionate and hard working group of people and I genuinely appreciate the hard work that they have put in on our behalf.
Chris Mundy
Managing Director (2008-2020), Clearcast
We’ve worked with Peach Media on a number of key integration projects to help move our business forward. We have found that the functionality has been scoped well and projects delivered on time. We have also found the team great to deal with and always professional.
Andy Kyriacou
ITV Channels Sales Controller,
Channel 4 has worked constructively with Peach Media for many years. Their knowledge of the business and ability to work efficiently and effectively with both agencies and media owners has been a huge part of the success of CARIA®. We are delighted to see CARIA® starting to provide our digital teams with the benefits the linear teams have enjoyed for years.
Kim Wakes
Traffic Manager, Channel 4
Peach Media is a key, trusted industry partner for us; the systems and services we contract and run with them fundamentally underpin essential industry workflows. As the industry evolves we’re working with our stakeholders and Peach Media to extend these further into the non-linear digital area.
Chris Mundy
Managing Director (2008-2020), Clearcast
CARIA® is an integral element to our processes in AV, integrating with our market-leading AVP planning system, sales house systems and Mediaocean.
Creating efficiencies throughout the value chain, it allows us to connect our investment teams with our creative agency partners, facilitating copy fulfillment and creative optimisation opportunities for our clients
Ruth Cartwright
Head of AV Amplifi, Dentsu Aegis
CARIA® is an essential system for many of our members. It saves them time, it’s extremely reliable and it’s run very well.
Kim Knowlton
IPA Production Consultant, IPA
Our sell-side tools
Simplifying campaign administration across the industry
CARIA® is a central transactional platform for campaign management. It’s the gold standard service in the UK and Ireland for TV, VoD and cinema, processing almost all campaigns and streamlining booking, copy scheduling, tag management and campaign administration. It helps to minimise errors and simplifies workflows by making sure everyone involved has access to the right information at the right time.
CARIA® is extending its services to online media owners. For more information on how CARIA® can optimise your workflows, get in touch.
Delivering video ads to destinations around the world
The new name for IMD Cloud, Peach Classic is a powerful ad delivery tool designed for TV and BVoD
Powering clearance in the UK
Clearcast is the clearance body that checks and approves linear and VoD advertising on behalf of the UK broadcast industry (ITV, Channel 4, Sky Media, Turner and other broadcasters). Clearcast uses CopyCentral, a Peach Media platform, to manage its clearance workflow, processing 35,000 scripts and 61,000 commercials every year.
Standardising and validating the UK’s commercial data
The Attribution service was established in 1998 to standardise and validate commercial data held on airtime sales and television research systems
It provides a centralised industry source for product, advertiser, buying agency, and holding company standard attribution codes and names matched to clock numbers.
The Attribution data set is an integral part of the Broadcasters' Audience Research Board (BARB) process for improved spot matching and analysis. It enables media agencies, brands and research bureaux to analyse the effectiveness of their campaigns.
Streamlining media administration for video advertising in France
A unified and comprehensive platform for the management of compliance and clearance, ARPP.TV links metadata to verification and reconciliation outputs. It creates Unique Ad Codes and removes duplication and ambiguity, simplifying processes for nearly 5,000 users in 2,300 companies.