About Peach

We liberate the world’s ideas.

Since 1996, we’ve been shaking up the way advertising is distributed and powering the world’s most ambitious creative. Today, our technology is trusted by brands, agencies and production companies to get their ideas to audiences. Most broadcasters around the world rely on Peach every day.

  • Countries

  • Staff

  • Experience

  • Languages

  • Offices

  • Destinations

We are the advertising workflow experts

Peach helps brands connect with billions of consumers around the world. Our technology has revolutionised ad industry workflows, replacing laborious manual tasks with automated processes, and offering efficiency, visibility and security. Today, across digital and broadcast media, we enable our clients to fulfil the potential of complex campaigns.

Every member of our expert team still shares one goal: to help our clients get their creative to their audience as quickly, easily and effectively as possible.

Our history

When we were founded, ads were delivered by moped. Now we’re building solutions for a digital future. It’s been a fascinating journey. Here some of the highlights:

Team Peach

Peach’s team brings together decades of experience from across the creative, advertising and technology industries. We’re over 200 strong, speaking 35 languages in 36 offices around the world, with local experts on every aspect of ad distribution. Here are just a few of them.

Altaf Alimohamed

Regional Director, Middle East

Frustrated with technology? This is where I come in. With over 15 years' broadcast industry experience, and over a decade of IT industry experience with a specific focus on cloud-based IT solutions & services. If you've got a broadcast technology query, I can probably help. At Peach, I combine my broadcast and IT experience to help connect brands with marketers and media owners.

Simon Cox

Chief Executive Officer

I've loved spending the last twenty years taking technology based services that solve real problems for people from a UK launch market to the rest of the world.

Ross Priestley

Group Commercial Director

I joined in 1999 and my first role included responsibility for vacuuming our very small office! I’m now fortunate enough to head up the Enterprise Division looking after large multi-territory clients (with only occasional vacuuming responsibilities). I also work on new commercial opportunities and contracts across the business as well as looking after our licensee partners.

Ashley Botten

Global Sales Director

I'm passionate about selling products that revolutionise industries. Video advertising is changing fast; content needs to be available faster than ever. Peach makes it possible. I lead sales and account management, supported by a great bunch of international colleagues in the sales team.

Richard Smith

Chief Operating Officer

I've worked in a variety of technology companies from big to small and many points in between. I like to work with inspiring people to make sure that the great products we create also make commercial sense. My team manages Finance, IT and HR for the business helping to make everything work smoothly.

Doug Conely

Chief Product Officer

I took the long route via strategy consulting, banking, and then corporate development at Yahoo to fall in love with product management in digital businesses: solving problems with technology and building the teams to do it. The time is right to bring the maturity of TV workflow automation to the addressability and experiences of online video… and vice versa.

Shelby Akosa

UK Managing Director

I've spent the last 20 years ensuring we have valuable, productive client collaborations. Creative, post, media & brands - I work with them all.

I'm passionate about clear communication, service, user experience and employing the best teams to develop lasting relationships.

Whatever you do, don't start me talking about running...

Andrew Fox

Chief Design Officer & Head of Marketing

I’ve been designing and building digital work since 1994. I’m now shepherding Peach’s communications, brand, UX and design. I get to work with a fantastic team of people who help me look good and prevent my worst Goth tendencies.

Arlene Wilkinson

Global Support Director

I've worked in this industry for 20 years and still love the technology, people and ever-changing processes. Collaborating with a great innovative global team is why Peach is an exciting place to work.

Peter Elleby

Chief Technology Officer

The ambition of my talented team is to create great products, based on cutting-edge technology, that will excite and impress our current and future customers. Peach provides a unique opportunity to use my detailed knowledge of some of the most sophisticated ad platforms and video processing systems.

Michael Atkins

Regional Director, Asia Pacific

I'm based in Tokyo, with a remit covering fast-growing markets for Peach in the Asia Pacific region. A vibrant menagerie of languages, thousand-years-old cultures, subtle market nuances, yet at the cutting edge of future change, make it an amazing place to work and live. My 25+ years ad industry experience, along with a fascination for all things video and digital, make this gig the best.

Frank Lakebrink

Head of Europe

Having worked in the advertising business for over twenty years, I've always loved creativity, innovation and collaboration. That's what Peach is all about.

Ralph Alexander Hekmat

Director of Business Development Europe

With more than 25 years experience at multimedia sales houses, media agencies and global brands (ProSiebenGroup, Havas Media, GORE-TEX, BMW, SEAT), I'm an internationally connected sales and media professional. At Peach, I make media projects possible and develop new markets by positioning products and brands. I create lean, agile businesses in Europe with sustainable revenue and high margins by building highly motivated local sales teams.